What’s a partnership worth? Microsoft aims to find out

At ’s Worldwide Partner Conference this week in Toronto, analyst firm IDC announced the results of its -sponsored study on the value of membership in the Partner Network for solution providers.

I caught up with , program director for IDC’s Software Alliance Leadership Council, and one of the authors of the white paper discussing the results of its finding.

In the video interview below, we touch on what the value of the is to its members, and we also share some tips to make sure solution providers get the most out of their membership.


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