EMC VSPEX portfolio being expanded into the enterprise

The channel-exclusive solutions, which have been targeted at mid-market and SMB customers, are being expanded to the with the addition of the VMAX 100K enterprise data services platform.

Gregg Ambulos_400

, EMC’s Senior Vice President, Global Channel Sales

LAS VEGAS — Today, at the EMC Global Partner Summit, EMC announced the expansion of its VSPEX portfolio to include the EMC VMAX 100K enterprise data services platform. Like the other VSPEX architecture solutions, it will be available exclusively through EMC channel partners.

“VSPEX had been more mid-market and the high end of the SMB,” said Gregg Ambulos, EMC’s Senior Vice President, Global Channel Sales. “With this, we are expanding it into the enterprise.”

The VMAX3 Dynamic Virtual Matrix Architecture, which was introduced last July, is a radically new architecture for enterprise storage, which separates software data services from the underlying platform.

“It is a fundamental rewrite of the architecture, which separates the back end storage from the front end,” said Guy Churchward, President of the Core Technologies Division at EMC.

VSPEX with VMAX 100K is based on this architecture, and is designed to deliver and manage predictable service levels at scale for hybrid clouds. It will let customers seamlessly bridge their VMware private cloud deployment with public clouds, connecting on- and off-premise workloads into a hybrid cloud environment, and offering a level of scalability which has not been offered previously in a VSPEX solution.

“This will significantly expand our converged infrastructure play,” Ambulos said. “EMC was already the market leader with VBlock and VSPEX offerings. Now, with this expansion of VSPEX into the enterprise, we believe we have it all covered with the most comprehensive portfolio around converged infrastructure.

VSPEX with VMAX 100K takes hundreds of CPU cores and ports and pools and allocates them on-demand in a single VMAX3 system to meet the most stringent Service Level Objectives. It can deliver up to 2800 virtual machines with physical configurations that start with a single VMAX3 engine and frame, which is expandable to up to four storage frames. It also allows customers to determine the server and network components they want to build around EMC storage systems.

IDC says that VMAX3 implementations can reduce storage infrastructure costs over 14 per cent on a $/GB basis, increase storage density by 75 per cent per floor tile, reduce weight by 60 cent per floor tile and simplify storage management and reduce provisioning by up to 5X. It also consolidates server infrastructure associated workloads like file sharing, backup, and other applications into the VMAX3 footprint, directly improving performance and availability.

The VSPEX with VMAX 100K is available now through EMC VSPEX enabled business partners.

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