Jason Bystrak, who officially joins eFolder from Ingram Micro in another week, wants to leverage his experience to build out both a stronger system of vendor strategic alliances, and a focused distribution strategy, to extend eFolder’s reach and position them as a logical challenger to Datto.
Ex-Cisco veteran Bridget Bisnette has been formally announced as global Riverbed channel chief, along with a much more simplified – and very different – channel program aimed at penetrating lower into the enterprise and midmarket from Riverbed’s traditional sweet spot.
Carbonite made key solution acquisitions and reworked their channel program in 2017 to build a base for significant growth in 2018. Now they need to execute, and are looking to some new initiatives to help them do that.
Joyce Mullen comes over from the OEM side, but brings her old responsibilities with her. She also indicates that no serves in the Dell EMC partner policy established under John Byrne should be anticipated.
AWS’ Global Partner Summit was chock full of news, including a redo of the partner program, new competencies in machine learning and networking, with more on the way, and major changes to AWS Marketplace.
The BlackBerry channel back in its mobile device heyday was mainly telcos. Now, as they move broadly into security software they are expanding their channel, but also trying to focus it squarely on BlackBerry’s vision of the future.
Trustwave is aggressively trying to build out partner skillsets as they move to more of an MSSP model, and try to build up their percentage of channel sales. A new online training system and partner portal are two tools in this effort.
Dell EMC has announced its thresholds and tiers for 2018, and while there are some changes from the previous system, the biggest, by far, is the emphasis on services for tier eligibility, not just for rebates.