Dell EMC recently made their X-Series network switch products their first distribution-only product, but while they will look at doing this with other products and services, don’t expect it to start a trend.
The BackupAssist-as-a-Service program for MSPs makes the Australian-headquartered company a much more forceful player in the North American MSP market.
In addition to a three tier program for service providers, Pure Storage is adjusting how its internal sales people are compensated to remove what service providers believed was a tendency to favor working with traditional partners over ones selling Pure as a service.
In contrast with Aruba, where the program was deliberately kept separate from HPE Partner Ready, the plan with the many new acquisitions is to bring everything together quickly as part of an integrated strategy.
A pair of announcements creates both a new fund to stimulate Salesforce cloud consultant partners, and a new programmatic initiative to work with this group and provide further assistance like MDF funding.
Lisa Pope, Epicor’s new VP of Sales for the Americas, wants to recruit some top partners away from their competition, but also knows that for that to happen, more things need to change in how Epicor manages its channel.
New initiatives include a Veeam Accredited Service Partner program, the release candidate of a new Veeam Availability Console and new multi-tenancy in Veeam Backup for Microsoft Office 365.
SaaS-based Workspot is creating the new channel program specifically for cloud-focused partners, following the strong growth of their business this year around Microsoft Azure.
Palmer discusses why he joined the high-flying startup, as well as the measures he wants to take to enhance Cohesity’s global 100 per cent channel strategy.
Partner presence at this year’s event increased massively over anything at either the Dell or EMC events, or the initial joint event in Austin last fall.