Specific details on the new Mitel channel program elements, and the distributors involved, will not be announced until April, but the strategic outline of both elements of the go-to-market strategy was made clear.
While Calabrio has been expanding its cloud presence with new partnerships with Contact Centre-as-a-Service providers, they are also leveraging their strategic platform and reseller partners and looking to expand into new kinds of platform markets.
Avaya’s restructuring issues in 2017 had an impact in the midmarket in Canada which is served by the channel. Those problems have disappeared, and Avaya is bullish about its Canadian channel business moving forward.
New Avaya CEO Jim Chirico acknowledged the old Avaya was the equivalent of a team that loses football games by playing a prevent defense, and told the company’s customers and partners that now they have a fundamentally different gameplan.
This extension of the Avaya-Salesforce relationship provides a complete omni-channel integration between the customer engagement and CRM platforms. The companies plan to develop the relationship further, into areas like the Internet of Things.
HeadSetup Pro Manager provides the ability to roll out updates globally, as well as full asset management and configuration management capabilities. It can also scale to manage up to a million devices.
Avaya Equinox Meetings Online is a rebranded and significantly upgraded updating of Avaya Live Video. It is a service which integrates well with on-prem video, and is aimed at the premium part of the market where video quality matters.