Tag Archive for endpoint

German thin-client maker IGEL targets North American market through all-channel strategy

IGEL has been in North America for a while, but the company is now investing considerably more in its key partners and its channel program, to develop a core of elite partners to drive market share growth. They are at Citrix Synergy this week discussing future plans with their partners, who also typically sell Citrix.

Continued push into enterprise highlights Kaspersky Lab’s strategic focus

Kaspersky is counselling its channel to take advantage of the increased market opportunities in the enterprise, both to build new business and expand the company’s brand awareness with major new logos. They are also emphasizing that partners need to be more aggressive in delivering security expertise beyond licenses and support.