Part of the expanded services play is a new certification program to train HP print partners how to better sell security related solutions, and understand and recommend third party security integrations.
The channel businesses within HP’s Graphics Solutions portfolio leverages highly-specialized partners. HP, however, believes that the opportunity in this area is immense, and wants to bring more partners in, particularly from A3 printing.
HP Canada president Mary Ann Yule on how partners can benefit from a hot market for A3 printers.
HP is rolling out the strategy announced last fall to penetrate the A3 market, and having put in place a comprehensive go-to-market plan, they are now shipping the new product.
HP believes that the synergies between their printing technologies and Samsung’s A3 technology will allow them to bust into a $55 billion A3 space largely held now by copier vendors.
Since the launch of the OfficeJet Pro X printers nearly two years ago, HP and its partners have been fighting the good fight against the old perception that inkjet isn’t a technology ready for the demands of enterprise printing. Now HP is trying to take the pressure off that fight by rebranding printers using the…
HP says the OfficeJet Pro X, its first enterprise inkjet based on its PageWide array, the company says it’s overcoming MPSP’s concerns about ink.
Faster large format printers will drive more enterprise customers and design houses into managed print, HP says.
