SAP turned some heads with their presence at the CompTIA channel event this week, a presence motivated by an increased new emphasis on recruiting the right type of partner covering SMB customers, in order to double their cloud business by 2020.
Cloud Choice Profit program could account for three quarters of SAP cloud business by end of 2017, channel chief says.
The SAP PartnerEdge Cloud Choice, profit option – with the emphasis on option – has the partner doing most of what they did before, and keeping control of the customer. SAP, however, now handles the contracting, invoicing and collections.
With less than a month to go before the split is finalized, HP and Hewlett-Packard Enterprise announce last details of their soon-to-be-separate partner programs.
SAP announces a “major revamp” of its partner efforts, simplifying its partner programs down to one common umbrella, and introducing new opportunities for smaller partners.
A new portal and a subscription-based training system lead SAP’s expanded efforts to get partners up-to-date.
SAP is looking to make it easier for partners to create, market and sell apps built on its platforms with a new AppDev component to its PartnerEdge program.
