IBM channel chief John Teltsch describes how its partner programs are evolving to match partners’ changing needs — and IBM’s changing needs from partners.
IBM’s Watson Build will give partners a chance “get their hands dirty” with Big Blue’s cognitive solution, and maybe bring a new offering to market to boot.
IBM’s new PartnerWorld Advisor with Watson aims to make it easier for partners to navigate partner program, while also driving home the cognitive message.
At the company’s PartnerWorld event, IBM CEO Gini Rometty outlines the three platforms of the company’s architecture for supporting business decisions.
IBM will turn to distributors to help it build custom bundles of its Power-based servers with Linux and top ISV offerings for the channel.
IBM retools its PartnerWorld program, rebuilding it around competencies and looking to reward and drive partner expertise around key solutions sets.
IBM CEO Gini Rometty tells partners that the era of cognitive computing, spearheaded by Big Blue’s Watson technology, will be the next big shift.
With the shift of its partner base towards value, IBM announces the One Channel initiative to get its partner management and resources on the same page.
Channel chief Marc Dupaquier details how selling off its x86 server business has allowed IBM to focus on value offerings, woo new partners.
IBM has enhanced the Social Media Boot Camps it created two years ago, and has taken the Selling with Social Insights tool on its Partnerworld website live.
